Staff Week event is organised by the University of Economics and Human Sciences in Warsaw for the first time. This 5-day international training course entitled “Creating your own brand. Marketing in an academic environment” aims at:

• acquiring new skills regarding modern marketing tools necessary for building one’s brand;

• learning personal branding tools resulting in operating uniquely;

• communicating with all important target groups;

• increasing the university’s prestige and positive image.

During the event, the participants will take part in various workshops, sessions, and panel discussions held by marketing practitioners from different companies recognized in Poland and worldwide. There will also be the opportunity to participate in a company site visit.

The course will provide its participants with fantastic network opportunities as well as knowledge and experience sharing, all aimed at the prospective future cooperation of all parties involved.

Who is it for?

Academic and administrative staff from European universities participating in Erasmus+ programme

Minimum level of English: B2 (CEFR)

Delivery: in person at the UEHS campus

Social and cultural programme:

1. Tour around the campus

2. Sightseeing Warsaw

3. Social networking event – Gala dinner finalizing the training course

Accommodation:

The UEHS provides accommodation for a maximum of 30 participants in 15 double guestrooms located at the university’s ultra-modern campus. All rooms have a separate bathroom and are equipped with 2 single beds. Our Vizja Park campus is ranked high according to the Traveller Review Awards 2022 (9.1 out of 10). Find out more: https://vizjapark.pl/offer/

The fee includes training materials, accommodation for 4 nights at the UEHS campus, breakfasts, lunches and coffee breaks, social and cultural activities, as well as certificates.

Transportation is the personal responsibility of the participants.

The exact schedule and course content will be announced by mid-March.

The application deadline is 31 May 2024. To apply for participation, please fill in the online registration form available here: https://forms.office.com/e/URWrGiRVrz

The candidates whose applications are approved will receive an email notification within 7 working days after submitting the application form.

More information can be found here: http://staffmobility.eu/staffweek/creating-your-own-brand-marketing

E-mail: a.bahar@vizja.pl